Codes and Conventions of Film Openings

The code of Film Openings have alot of different conventions in common, depending on the genre of the film and the director. Some examples of these are:




A Production Logo/Distribution Logo:
The distribution Logo in a film opening shows who produces the film, and who has funded all the film and owns the right for that film. This screen shot has been taken from The Dark Knight film.




Cast/Credit info:
The opening credits very often connote what the film is going to be about, with the use of text, music and visual images, rather than dialogue or narration. In this case, it also reveals all of the cast and crew involved in making/producing the film. An example of this is in the opening credits to Edward Scissorhands, which is shown below. 



Title of the movie:
An example of the use of titles in the opening scene, is to sometimes give away hints about the content of the film, with the way that it is presented, designed, placed, or written. Rather than the use of dialogue. An example would be the screen shot below which is from The Nightmare Before Christmas. 




Begin with an establishing shot:
Some films open the film with an establishing shot that can give hint to what the film will be about, through the use of things such as narration, and acting, rather than opening titles/credits. This example, was taken from Swordfish, where the establishing shot, (which is shown before the credits), consists of John Travolota,  speaking for about 3-4 minutes, giving away some form of his charcter through what he says.



Genre conventions:
Some film openings convey/show key genre conventions which give away to the audience, features of what genre the film may be, before it is revealed. The shot below is an example of this and was taken from the film Step Brothers and also includes an analysis of genre conventions. 



Inter-textual references:
Successful films are often followed up by what is called a sequel, which is basically a 'part 2' of the film, and usually picks up where the first film left off, or has a different storyline, in a very similar style to the first movie. Another, is if a prequel is made, which is based around the storyline of what happened in the characters lives before the first film was introduced. Sometimes a film opening will show this with the use of numbers to show it is another film, or add a secondary title to the original film title.
An example of this would be the Saw franchise, which has many sequels of the original film, ranging from number 1, to the latest Saw 7 in 3D. The movie poster for number 3 is shown below. 



Filmogrpahy:
Nightmare Before Christmas (1994) Henry Selick
Edward Scissorhands (1990) Tim Burton
Step Brothers (2008) Adam McKay
Saw 3 (2006) Darren Lynn Bousman
The Dark Knight (2008) Christopher Nolan
Swordfish (2001) Dominic Sena

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